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Hawaiian Airlines is the largest airline in Hawaii, operating from its main hub at Honolulu International Airport, with a secondary hub out of Kahului Airport on the island of Maui.
Hawaiian Airlines flies to many destinations including Lihu'e, Honolulu, Kahului, Kailua-Kona, Hilo, Maui, Lana'i, O'ahu, Kaua'i, Sapporo, Tokyo, Osaka, Oita, Pago Pago, Portland, Seattle, San Diego, Los Angeles, San Jose, Dallas, Las Vegas, Phoenix, Chicago, Sacramento and many others.
Started in 1929, Hawaiian Airlines offers non-stop service to Hawaii from destinations in North America, Asia and the South Pacific, as well as service to every major Hawaiian Island.
Hawaiian Airlines has codeshare agreements with Air China, All Nippon Airways, China Airlines, JetBlue Airways, Korean Air and Virgin America. In addition, several airlines place their marketing code on Hawaiian-operated flights including Air China, ANA, American Airlines, China Airlines, Delta Air Lines, JetBlue Airways, Korean Air, United Airlines and Virgin Australia.
Hawaiian Airlines was ranked as the Best Airlines in 2015 by Conde Nast Traveller Reader's Choice Awards. Hawaiian Airlines' fleet consists of ATR42s, Airbus A330s, Boeing 717s and Boeing 767s.
Frequent Flyer Program
Hawaiian Airlines offers a frequent flyer program called Hawaiian Miles.
Hawaiian Miles can be earnt by flying with Hawaiian Airlines and then can be redeemed for flights, upgrades and lounges.
The most active members, are designated Pualani Gold and Pualani Platinum with privileges such as separate check-in, Premier Club Lounge, priority upgrade and standby processing or complimentary upgrades.
Hawaiian Airlines offers a Premier Club Membership Scheme to reward regular travellers with the airline.
Premier Club members receive their first two check-in bags for free, can relax in the clubs in Honolulu, Hilo, Kahului, Kona and Lihue and can get Zone 2 priority boarding with early access to overhead bins.
5th October 2017
Hawaiian Airlines Adds New Seating and Service Options
“Our premium economy service has been enormously successful,” Hawaiian Airlines CEO Mark Dunkerley said during an appearance at New York’s Wings Club. He added that in both premium economy and business class, the carrier’s paid load factor is virtually the same as it is in its far larger economy class.
That is despite the fact that the airline caters primarily to a leisure clientele, reflecting its long history as Hawaii’s main carrier. However, several trends are driving passenger booking patterns, Dunkerley told Travel Market Report.
First, the carrier has significantly expanded its long-haul route network, adding flights to New Zealand, Australian and other points in the Pacific region.
Second is simply demographics. As baby boomers age, they are more willing to spend extra to sit in comfort on a long-distance trip, he said.
And there is another reason for the airline’s success in getting customers to pay for a premium product. Unlike its legacy airline competitors, the airline has never handed out free upgrades to high-mile fliers. Other airlines have struggled with how to get more paying customers to sit upfront; Delta’s CEO recently admitted that until recently, its paid load factor in first class cabin was around 15 percent, although recent changes in its loyalty programs have boosted that percentage to over 50 percent.
Hawaiian’s premium economy class, which it brands as “extra comfort,” is offered on the airline’s fleet of Airbus A330s. Hawaiian’s other widebody plane, the 767, is being phased out, Dunkerley said, so it wouldn’t make sense to add that newer class of service on those aircraft.
And to further differentiate the two premium products, Hawaii last year began rolling out new lie-flat business class seats on a number of long-haul routes. Most recently, it added the seats on flights from San Francisco to Honolulu and Maui.
The fully reclining seats, configured in a 2-2-2 layout, are part of a larger upgrade of the carrier’s premium class offering, which also features new cuisine and amenity kits. The revamped cabins were already available on flights out of Honolulu to key international destinations, such as Beijing, Tokyo, Sydney, and Auckland, as well as to New York. And this week, Hawaiian Airlines said it will expand its New Zealand service with up to five nonstop flights weekly between Auckland and Honolulu, starting in March. It currently flies three times a week since launching the service in 2013.
16th May 2017
Hawaiian Airlines is attempting to capture a bigger share of the Chinese market and has increased its marketing efforts in the country.
The carrier is encouraged by the traffic growth since launching its nonstop service between Honolulu and Beijing in 2014. He stated that the airline has transported around 130,000 passengers on more than 800 flights over the past three years.
According to the Hawaii Tourism Authority, arrivals from China grew by 8.6 percent to 173,520 in 2015. Daily spending of Chinese visitors is with $392 per person the highest among all visitor groups.
The airline has therefore made marketing to Chinese travelers a top priority, the Global Times report said. Hawaiian is using Chinese social media channels such WeChat and Sina Weibo to get the word out about the Aloha State in China.
Hawaiian Airlines announced a rebranding of its identity with a new logo and refreshed icon as the 88-year-old airline undergoes a "transition year" that includes expanding its fleet with 18 new planes in the next couple of years.Working with global design shop Lippincott, the new identity retains Hawaiian’s color palette of purple, fuchsia and coral as well as brand icon Pualani. However, the new logo and design emphasize Pualani by featuring her more prominently and "liberating" her from the floral “holding shape” of the former logo.The refreshed identity is debuting across web and digital assets, airport lobby signage and kiosks, and at boarding gates. Painting of all aircraft and ground service equipment is scheduled to be complete by 2020. The airline will also roll out new uniforms for its frontline employees, themed K Mkou or Together We Stand, by the end of 2017.
Also in May 2017, the Honolulu-based airline signed a code-sharing agreement with Air China. There are currently six daily flights each, connecting the state capital with the Chinese capital.
Hawaiian Airlines announced it was targeting growth in the Asia Pacific region, after celebrating its fourth anniversary of service between Auckland and Honolulu. The Honolulu-based carrier is the largest and longest serving airline in Hawaii and the 8th largest commercial airline in the United States. Its key Asia-Pacific markets are Australia, New Zealand, China and South Korea.
More recently, the airline expanded its service to Japan with additional routes and frequencies to Tokyo in 2016. After emerging from bankruptcy in 2005, the airline undertook a repositioning to capitalize on the enduring demand for air travel to Hawaii, one of the world's most popular tourist and leisure destinations. The latest data from the Hawaii Tourism Authority shows strong international tourism inflows for the first two months of 2017, driven by big demand from visitors in Australia and New Zealand.
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Honolulu International Airport
Honolulu International Airport is the main hub for Hawaiian Airlines as well as Aloha Air Cargo, Asia Pacific Airlines, Island Air and Mokulele Airlines.
The airport has 4 runaways and can handle nearly 25 million passengers every year. Other airlines which fly to and from Honolulu International Airport includes Air China, Air New Zealand, All Nippon Airways, China Airlines, American Airlines, Asiana Airlines, Fiji Airways and WestJet.
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Hawaiian Airlines, the pink and friendly airline serving America's 50th state, has announced that it is refurbishing its business class and premium economy product on its A330 including lie flat seats in business and more seating capacity in Premium economy.
In a new partnership between two respected brands which has just been announced there is a huge win for the environment and air travelers.
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