Firefly is a new point to point airline, based in Malaysia and is 100% owned by national carrier Malaysia Airlines (MAS).
The airline has a twin hub strategy with flights flying from Subang Sultan Abdul Aziz Shah Airport) and Penang. Despite its ownership being 100% in the hands of Malaysia Airlines, Firefly operates with a separate management team and its own fleet of 7 orange liveried twin turbo prop ATR72-500 aircraft. The airline operates both domestic scheduled srevice within Malaysia and international flights Firefly flies from Subang to Penang, Langkawi, Kota Bharu, Kuala Terengganu, Kerteh, Johor Bahru and Alor Setar. Regional routes are Koh Samui, Medan, Pekanbaru and Batam. Firefly has also started its new route to Singapore from Subang, Ipoh, Kuala Terengganu and Kuantan. At the same time, Firefly also flies from its other hub in Penang to Subang (Kuala Lumpur), Langkawi. Regional routes are Phuket, Banda Aceh and Medan.
We love Firefly, we hope that you will try Firefly and we look forward to you reports about what it is like to fly with Firefly .....
Firefly Flights
The airline has a twin hub strategy with flights flying from Subang Sultan Abdul Aziz Shah Airport) and Penang. Despite its ownership being 100% in the hands of Malaysia Airlines, Firefly operates with a separate management team and its own fleet of 7 orange liveried twin turbo prop ATR72-500 aircraft. The airline operates both domestic scheduled srevice within Malaysia and international flights Firefly flies from Subang to Penang, Langkawi, Kota Bharu, Kuala Terengganu, Kerteh, Johor Bahru and Alor Setar. Regional routes are Koh Samui, Medan, Pekanbaru and Batam. Firefly has also started its new route to Singapore from Subang, Ipoh, Kuala Terengganu and Kuantan. At the same time, Firefly also flies from its other hub in Penang to Subang (Kuala Lumpur), Langkawi. Regional routes are Phuket, Banda Aceh and Medan.
Firefly Brand Messages
Firefly has a unique concept which it encapsulates in its tag of "Community Airline" and explains as: "Our aim is to bring communities closer by overcoming geographical constraints, link the world to the communities we serve, and contribute to the economy of the communities by bringing trade and tourism". It has four unique parameters to its brand:- Agile: Translated as an act that is well-coordinated, quick, active and lively, this is precisely the key characteristics we want to adopt. We aim for quickness and ease of movement in managing our business as well as providing our services to ensure the well-being of our passengers.
- Brilliant: Firefly is positioned as a brilliant light that captures the imagination. We engage that brilliance and imagination in our continuous effort in planning, leading, organizing and operating our business to create the best community airline the world can offer.
- Charm: Service is about charm and that’s what we strive for; to offer you a charming flying experience on Firefly that you wont forget. It’ll keep you coming back for more!
- Fun: As a young, up and coming organization, we make it a point to align our goals with the right attitude which comes in three letters – fun. We adopt an upbeat working environment to produce fresh ideas with substance. A happy worker is a productive worker, and that reflects in our service to our passengers.
We love Firefly, we hope that you will try Firefly and we look forward to you reports about what it is like to fly with Firefly .....
