Air Transat aircraft will soon get an updated logo as its parent company launches new branding.
According to the organisation, the design will be representative of "one of the greatest qualities" of the airline, which it asserted was the "warmth" of the welcome that travellers receive when they select the carrier's services.
Jean-Marc Eustache, president and chief executive officer of Transat, noted that the firm is utilised by more than three million tourists each month.
"We make available to them an outstanding wealth of experience, a network of first-rate partners on every continent, and all the resources they need to ensure they experience their dream vacation," he asserted.
The principal founder of the company pledged the organisation will continue in its efforts to earn the confidence of travellers.
Those booking flights to Vancouver who have children may be encouraged to opt for Air Transat in light of the fact that the airline recently won the Kids First Fund Family Friendly Airline Awards.
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